Feel like you’ve lost touch with nature? This campaign creates a new way of reconnecting with nature through the unlikely act of conversation.
Utilising cutting-edge AI tech, ‘The Talking Tree’ translates a tree’s impulses into human-speak. The campaign features a film showing young people in a live back and forth with the Talking Tree and the surprising insights gained, launching in cinema and on TV.
Head to the Talking Tree website for more…
Creatives:
Ellie Keyes and Chip McCoy
Behind the Scenes
The project shows how creative technology can bring hidden stories to life, turning raw data into something emotional, something human—and maybe even something that helps us care just a little more about the world we’re part of.